Thursday, 4 July 2013

Sponsorship with Olympic games..

Canadian tire Co. ltd has announced "one of the largest sets of sports partnerships ever undertaken in this country," signalling a huge marketing bet to position itself as Canada's retailer.

Roughly 5,000 employees gathered in the rented-out air Canada Centre in downtown Toronto on Wednesday. Alongside entertainment such as the Canadian tenors signing the Olympic theme song. I believe  and a 45 minutes private concert from Nelly Furtado, they also watched videos featuring some high profile Canadian CEOs. Bonnie brooks of Hudson's Bay co., royal bank of Canada etc all sent messages welcoming Canadian tire to the family- that tiny clan made up of the top- tier Olympic sponsors in Canada.



That's why I like Canadian tire not because it is the one of the best retail store but Canadian tire also helps and supports companies organisation. play role in social welfare encourage small children and provide many jobs in which a person can become successful in their lives.

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